Introduction
Walkwater Media Ltd. is
representative of a fully integrated content centric business
encompassing production across films and television. It is promoted
by Mr.Manmohan Shetty and was established in November 2007.
Inception
Manmohan Shetty was the
driving force behind the establishment of Adlabs Films Limited, which
went on to become one of the biggest entertainment corporations in
India. In 2007 he floated a venture with the intention of primarily
focusing on film production and strategic media investments. Hence,
Walkwater Media came into being.
The main objective of the
company is to emerge as a premium content creator across various
media for the Indian and global entertainment market and to promote
new ventures as well as well as enhance existing businesses in the
media and entertainment sectors.
Work
In the film production
department, Walkwater has supported a number of home productions and
also worked with established names in Bollywood. The intention is to
consciously encourage the development of new talent and to continue
establishing Walkwater as a name synonymous with quality and
reliability. Some of the projects Walkwater Media has already worked
on include:
- Raajneeti (2010) – The film was co-produced with Prakash Jha
- Rita (2009) – A home production directed by Renuka Shahane. Rita (played by Pallavi Joshi) is a Marathi film, which portrays the story of a woman’s life that is thrown out of gear by circumstance and is reflective of her journey towards emotional stability. The movie cast also includes Jackie Shroff and Renuka Shahane herself. Each plays a strong and influential character that goes on to mold Rita into the person she finally becomes by helping her at various stages. The film went on to win major accolades at national and international film festivals.
- Tere Bin Laden (2010) – Another Walkwater home production directed by Abhishek Sharma. The film is a tongue-in-cheek comedy about an ambitious news reporter (played by Ali Zaffar) who is desperate to migrate to the US, but has his visa constantly rejected. However he strikes gold when he runs into an Osama Bin Laden look alike. He then comes up with a fake video, which he sells, to a number of news channels. However things go wrong when the US government agencies get involved and begin tracking him. The film went on to leave quite a mark at the Box Office while gaining appreciation on global fronts. Walkwater Media was also the worldwide distributor of the film.
Other Departments
Walkwater’s Television
Content Production department is intent on creating high quality
entertainment shows, which would appeal to audiences of all ages.
Upcoming Campaigns
Walkwater Media has
already announced a sequel to ‘Tere Bin Laden’, which will be
directed by Abhishek Sharma. The company is looking to build on the
sleeping success of the original.
Walkwater Media has also
bought the rights for the book ‘Zoya Factor’ which was written by
Anuja Chauhan. The rights of this book were originally sold to
Shahrukh Khan’s Red Chillies Production. However, they did not work
on the film adaptation over the course of the past 3 years. This
resulted in a lapse of rights period. Post that, Walkwater Media
bought the book’s rights and are soon set to start work on it.
Strategic Investments &
Partners
Walkwater has established
itself alongside reputed names in the entertainment sector.
- Frameboxx Animation & Visual Effects: A premiere animation / VFX Training Academy.
- NDTV Lumiere: A JV with NDTV to showcase World Cinema Films in India on various platforms.
- Cine Imagine Films: A JV with NDTV for production of small budget films with eye on quality cinema.
- I-rock Media: A venture for development of Animation & VFx related Film properties.
- Scrabble Entertainment: The leading producer of Digital Cinema Projectors from Christie and is implementing the largest rollout of 2K D-Cinema compliant exhibition systems in the country.
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